Digital Press Kits

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Project:

Chris Knight CD Enhancement

Client:

Dualtone Music Group

Format:

Macromedia Flash

Adding a music video to a CD is a great way to give the buyer some "value added" content. That's exactly what Dualtone did with the Chris Knight album, The Jealous Kind. But rather than place a video on the CD of one of the songs from the same CD, Dualtone chose to use the opportunity to do a little "cross-promotion." They asked us to work up an interface for users to view the video of "Oil Patch Town" from Knight's previous album, A Pretty Good Guy, hoping this would encourage viewers to also pick up a copy of that album.

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